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By Dan Moren

Order up: Vision Pro storage tier and accessory options

Note: This story has not been updated since 2024.

Apple Vision Pro

Happy Vision Pro pre-order day to all who celebrate!

Whether or not you’re virtually lining up to buy one of Apple’s fancy new spatial computers, you may be wondering what choices will come up during the process. So, purely for science, I went through it to see all the options and tell you exactly what you’ll need to think about.

Put it in storage

As reported last week, the Vision Pro does have storage tiers, and now we know what they are and how much they’ll cost.

Storage Price
256GB $3499
512GB $3699
1TB $3899

Those are roughly on par with Apple storage tier increases on the iPhone and Macs1, and frankly, when you’re already paying $3500 for a device, a few hundred extra dollars doesn’t seem like quite the same percentage jump. (It’s also worth noting that Apple is, as usual, offering 0 percent financing, meaning you can also pay a low low monthly cost of $324.91 for 12 months for that 1TB model.)

The real question is why you’ll need all that storage. Apple helpfully details its rationale below the tiers:

How much storage you need depends on how you use Apple Vision Pro. More room means you can store more documents, spatial photos and spatial videos, music, and apps, as well as extensive video libraries and large data files.

Over time, you may add more content to Apple Vision Pro, so you’ll want to think about how your storage needs may change.

So, think apps and files that you want to download to the device—spatial photos, spatial video, and movies (especially 3D ones) probably being among the most likely things to eat up data if you’re downloading them to store locally. Good news, though, you won’t have to worry about storage for Netflix downloads.

Keep calm and add on

Once you’ve picked your storage tier, you’re not quite done yet. Apple is, of course, offering AppleCare+ for the Vision Pro, which will set you back a hefty $500 for two years or $24.99 per month until you decide to cancel it. But again, if you’ve paid $3500 for this cutting-edge product, the insurance may provide some peace of mind: It offers “unlimited repairs for accidental damage protection” (at a cost of $29 for accessory damage and $299 for “Other Accidental Damage”) and an Express Replacement Service, so you won’t be without a Vision Pro while yours is getting fixed.

Apple Vision Pro Travel Case

Apple’s also selling a few accessories for the Vision Pro. Though a cover for the headset is included with the purchase, if you’re taking it on the go, you may well want the travel case, which provides a padded shell in which to put the Vision Pro, a strap for the external battery and a cozy little pouch of for your optical inserts. That will set you back a significant $199 (though I imagine it’s one place where third-party competitors will be more cheaply available).

Belkin Battery Clip

There’s also the $49.95 Belkin Battery Holder clip, which lets you attach the Vision Pro’s external battery to a belt or pants, as well as a cross-body strap if you don’t have a convenient clipping location.

Speaking of external batteries, we know the Vision Pro’s battery life is rated for about 2 hours of general use or 2.5 hours of video watching, but don’t worry: Apple’s more than happy to sell you an additional battery pack for $199.

You can also buy a few of the other included accessories on their own, such as the Solo Knit Band ($99), the Dual Loop Band ($199). You can also buy a Light Seal package ($199), which includes two Light Seal Cushions; you’ll need to use the face-scanning process to get the right size. Light Seal Cushions ($29) are also available separately and come in four sizes: N, N+, W, and W+. (Good news: the cushion attaches magnetically and is machine washable.)

In addition to all those Vision Pro specific accessories, Apple’s also pushing other existing products that it thinks Vision Pro users might want: the Bluetooth Magic Keyboard, Magic Trackpad, a Sony DualSense game controller, the USB-C AirPods Pro, the 30W USB-C power adapter and USB-C charge cable, and, of course, AirTags.

Top of the line or end of the line

Which may of course set you thinking: sure, $3499 is expensive, but just how pricey can I make this thing?

Again, I’m not one to shy away from science, so let’s check it out. (I’m not including extra bands, Light Seals, or cushions, since it should be a while before you wear those out. And, of course, if you need optical inserts, you’ll be adding another $99-$149.)

Item Cost
Vision Pro 1TB $3899
AppleCare+ $499
Travel Case $199
Magic Keyboard $99
Magic Trackpad $129
Battery Clip $49.95
Sony DualSense $69.95
AirPods Pro $249
Extra Battery $199
Extra Power Adapter $39
Extra Charging Cable $29
AirTag $29
 
Total $5489.90

Hey, still well shy of a maxed out MacStudio or a base-level Mac Pro, not to mention a gold first-edition Apple Watch. So there are definitely Apple products you could spend more money on, albeit perhaps ones with a more proven track record.

Apple’s not likely to detail exactly how many Vision Pros it sells, but it will be interesting to see if it provides any further information at the company’s quarterly financial call in a couple weeks.


  1. I’d forgotten that while it’s only $200 to go from a 256GB 11-inch iPad Pro to a 512GB model, it’s a whopping $600 between the 256GB configuration and the 1TB. 

[Dan Moren is the East Coast Bureau Chief of Six Colors, as well as an author, podcaster, and two-time Jeopardy! champion. You can find him on Mastodon at @dmoren@zeppelin.flights or reach him by email at dan@sixcolors.com. His next novel, the sci-fi adventure Eternity's Tomb, will be released in November 2026.]


After some Apple Vision Pro opinions, it’s time for a veritable Sports Pentagon of topics, including: Regional sports streaming alliances, the NFL cozying up to ESPN, Amazon cozying up to Diamond Sports, and the value of Peacock’s streamed playoff game.


Vision Pro compatible apps at launch may be thin

Over at MacStories, John Voorhees has an interesting look at Vision Pro app compatibility:

As it turns out, it’s possible to tell if a developer has opted out by using App Store API endpoints. So, with a little help, we built a shortcut to check some of the most popular apps on the App Store.

Short answer: not a lot of native apps at present, and a lot of developers have opted out of even letting their iPad apps work in compatibility mode.

As John points out, this list is neither exhaustive nor necessarily perfectly reflective of ultimate app availability, as we’re still a few weeks away from the Vision Pro launch, and many apps have not been updated on the Store yet (including some known to have a Vision Pro app, such as Disney+).

Still, on the heels of news that Netflix won’t have a native Vision Pro or compatibility for its iPad app, there is definitely some question as to how many developers—and perhaps especially those at big companies—are planning on building apps for Apple’s spatial computing platform, at least at launch. It’s a chicken-and-egg problem in the making: developers don’t want to commit until they know there’s a market there, and the market may not develop if the apps aren’t there.


Vision Pro orders and Mac memories

After discussing Vision Pro ordering options, we take time to reminisce about our personal Mac journeys on the occasion of the Mac’s 40th anniversary.


Vision Pros are go, an Epic failure and wacky pronounciations.


By Jason Snell

Artifact’s killer feature was rewriting bad headlines

Note: This story has not been updated since 2024.

Rewriting a headline

[Content warning: Old Man Yells At Cloud.]

So Artifact, the news app startup from the creators of Instagram, is shutting down. There’s been a lot of analysis about the issue, and I agree with much of it.

There’s been a lot of cheap and bad “news content” on the Web for ages now, but in recent years, it seems to have gotten worse. In certain areas—I notice it with film and TV coverage as well as sports—a single bit of original reporting is breathlessly rewritten by dozens of sites, turning a juicy one-sentence quote into a thousand-word-long analysis with lots of backstory and relevant on-site links, all with subheads that answer questions Google users might ask. Once you see it, you can’t unsee it.

For all its boasting about using AI smarts, Artifact didn’t really cut through the noise. Surely an AI content engine could analyze articles and determine which piece was the original and which pieces added very little to the discussion? I’d hope that, eventually, someone will try to counteract this cottage industry of rewriting other people’s scraps for SEO hits with some intelligence that weights the original story over the word salad copycats. (Paging Google—this is supposed to be your area. And Apple News… what are you doing?)

But my favorite feature of Artifact was not its AI-influenced story browsing and categorization. I found it just as weird and off-putting as most other news aggregation apps that don’t allow me complete control over what I see. No, what I loved about Artifact was that you could take a meaningless clickbait headline and have the app read the story and write a new headline based on its contents.

Back in the day, when I learned how to write headlines (for newspapers!), the goal was to give the reader enough information to decide if they wanted to read that article. The Inverted Pyramid started above the story itself, even with key information in a headline and subhead that would let the reader decide if they wanted to bother reading that story.

But in the era of the web and news aggregators, headlines that give away pertinent information have become a lost art. Whole generations of editors have been trained to write coy headlines that will earn a click, even if the people who are clicking will be immediately disappointed by the truth of the story.

What’s most frustrating to me is that once this method of writing headlines is internalized, it’s very hard to break out of the habit. For instance, I subscribe to multiple news sites where you basically must pay in order to read articles… and yet the headlines are still clickbaity! San Francisco Chronicle, when you write, “This Bay Area city has a horrible secret,” I would like to know if it’s my city and if the secret is a serial killer or the lack of a good delicatessen.

This is where Artifact ruled, because its little AI agent would read that story and write a new headline. And if enough people said a headline was clickbait, all other users of the app would now see the AI headline instead of the original. Brilliant.

So let me put this out there to other creators of news apps, aggregators like Apple News but also RSS readers—this is a feature you should knock off. I would absolutely love to be able to see rewritten headlines for news sources that have failed to be forthcoming with factual headlines. Maybe the future of browsing news is an AI-driven service that writes good headlines so that I can make up my own mind about whether I want to read a story or not!

Anyway, I won’t miss Artifact much—but I will miss the perverse joy I felt everytime I had to ask an AI to improve on the work of a human being who has been miseducated about how headlines are supposed to work.


External linking on the App Store, bye-bye blood oxygen sensor, our Vision Pro plans, and the last time we bought physical media.


By Jason Snell

How I automate Focus Modes to keep distractions to a minimum

Note: This story has not been updated since 2024.

Three iPhone screens showing the Automation screen in Shortcuts, a shortcut to toggle a focus mode, and a lock screen with the Shortcut being run.
Personal Automations to keep my shower listening undisturbed.

I’ve learned in recent years that I’ve become something of a minimalist. I like keeping things simple, preferring glanceable information to alerts that get in my face whether I want them or not. I’ve reduced the number of apps that have permission to bug me, and more recently, I’ve embraced Apple’s Focus Modes to silence the noise.

There were several situations in which I found myself often being bugged, mostly on my Apple Watch, when I didn’t want to be, including when I was working (writing or podcasting), working out, playing a sport, or showering.

I don’t blame the apps that bug me when I’m doing something else—in large part, I’ve asked them to do it. (And as for the ones I haven’t, they will be silenced immediately as punishment!)

As for friends and colleagues who text me, I don’t blame them, either—they’re treating the text message as the asynchronous medium it’s meant to be. But having a text message sitting out there, unanswered, drives me batty—I’ll want to answer it. What’s worse, if I do answer it—usually with a canned reply from my Apple Watch—that reply often serves as a sign that I’m ready to engage in a larger conversation when I’m not. But I’m the cause of the problem, not them, and I need to deal with it.

I’ve addressed these issues using a few different approaches.

Fragment of a Shortcut with 'Turn Recording On until Turned Off' highlighted
Setting a Recording Focus.

I’ve got a bunch of Stream Deck buttons that I press to start a podcast recording session, all of which run some sort of shortcut. I’ve added an additional couple of steps to all of them: when the session starts, I enter a Recording Focus Mode. And when the session ends, I turn that Focus off.

For writing, it’s trickier. I use different apps to write, and I use those apps in other contexts, so I’m largely triggering my Writing mode manually at this point. When I need to stick in my headphones and concentrate on writing, I will generally remember to click that box. I’d love to figure out some other way to automate this, but it may not be possible.

Apple watch showing Turn on Automatically When Starting a Workout option, turned on.
Workouts can automatically control the Fitness mode.

To avoid typing entire conversations by swiping fingers on an Apple Watch while trying to run—it’s absurd, and I’m sure I look absurd when I’m doing it—I use an Apple-built feature. On the Apple Watch, open the Settings app, tap Focus, then tap Fitness.

You’ll see an option to Turn on automatically when starting a workout. Flip this switch on, and you’ll be in a Fitness mode when you’re exercising. When the workout ends, the Focus Mode turns itself off!

You might think I don’t need to turn off notifications when I’m in the shower because how could they possibly affect me in there? But here’s the thing: First, some notifications have the strange effect of dipping the sound playing from my podcast player—as if they’re going to make a noise, but they’re silenced, so they don’t! But the dipping still happens. It’s very distracting.

Also, I leave my iPhone just outside the shower in case I need to skip to a different podcast mid-shower, or back up, or whatever. My shower is transparent glass. When a notification comes in, I can see my phone light up. It doesn’t matter that I shouldn’t notice—I do, and it drives me batty. I suppose I should put it face down, but that doesn’t address the dipping audio issue.

It doesn’t matter, though, because I’m using two triggers in iOS 17 to run shortcuts that solve the whole problem. One of the most underrated features of the Shortcuts app on the iPhone is Personal Automations, which are triggered when the iPhone experiences some specific conditions. As of iOS 17, you can trigger a shortcut when your phone connects or disconnects from a specific Bluetooth device.

So I built a simple shortcut called “DND Toggle” that gets the current Focus status, and if there isn’t one, turns on Do Not Disturb. If there is one, it turns off that Focus Mode. Then, I specified that the shortcut should run every time my iPhone connects to my Bluetooth shower speaker. That’s it! Now, when I turn on the speaker, the automation runs, and my iPhone enters Do Not Disturb mode—which it remains in until I turn the speaker back off.

Set a Schedule section of Focus settings, with a location turned on.
Location is a built-in trigger for a Focus mode.

To address getting bugged while curling, I’m using a different Focus feature. I created a new mode called Curling (it’s got a snowflake icon, how cute!) and scrolled down in the settings for this mode to the Set a Schedule setting. Now, when I pull into the parking lot at the curling club, my phone enters Curling Mode. There’s a custom curling-themed wallpaper (for fun!), but more importantly, my notifications are silenced. When I leave the club, the mode ends. (In reality, it ends when I finish curling, assuming I’ve set a curling workout on my Apple Watch. As detailed above, the act of starting that workout means I’ll be placed in Fitness mode, and when I’ve finished, it’ll take me out of all Focus Modes.)

Now, as I write this, I’m realizing that maybe I could do with fewer Focus Modes since all of my modes are trying to do the same thing and have most of the same settings: let messages from my immediate family through, but nothing else. Maybe simplifying my Focus Modes will be a future project. But for now, I’ve got what I want: I don’t see interrupting messages until I’m done doing what I’m doing. It’s better this way. I recommend it!


By Jason Snell for Macworld

The one feature that would make an OLED iPad Pro worth it for me

Look, I don’t know if that recent report about the new OLED iPad Pro costing between $1500 and $2000 is accurate. It’s always tricky to predict product prices, since they’re decided deep inside Apple Park, not off on the supply chain from which most new-product rumors emanate.

But I do know this: Adding OLED to the iPad Pro is only going to make it more expensive. The current iPad Pro models start at $799 and $1099 and go up from there. (A 2TB 12.9-inch M2 iPad Pro with cellular, an Apple Pencil, and a Magic Keyboard will run you nearly $2900!) I would be surprised, frankly, if any OLED iPad Pro costs less than $999, and even a price that low seems unlikely.

We’re talking prices getting pretty comparable to those of Mac laptops, and that’s without factoring in the accessories. While dedicated iPad Pro users might not flinch at prices like that—or, more likely, will flinch and then roll their eyes and then pull out their wallets anyway—it’s asking a lot of other potential iPad buyers.

Is Apple risking the future of the iPad Pro by making it too expensive? Not necessarily. In fact, this might be one in a series of moves that will set up the iPad for future success at both the high-end and midrange of Apple’s product line.

Continue reading on Macworld ↦


by Shelly Brisbin

AppleVis releases Apple accessibility report card

AppleVis, an organization devoted to empowering blind and low vision users of Apple products, has published its second annual Apple Vision Accessibility report card. The survey collects opinions of readers who use VoiceOver and the other vision-related accessibility features of Apple platforms.

Overall ratings were slightly down over the previous year, with the exception of tvOS, which improved from an average 3.5 out of 5, to 4.0. VoiceOver ratings were also down, with tvOS ticking up slightly. Braille users gave iOS, iPadOS and macOS noticeably higher ratings for 2023, with tvOS and watchOS taking hits. Low vision users rated all platforms higher for 2023 than in 2022.

In a year of OS releases that did not focus on new vision accessibility features, survey respondents were mostly concerned about ongoing bugs, though many acknowledged that a major long-standing macOS VoiceOver bug—known as the “Safari not responding” bug—had finally been fixed.

iOS and watchOS earned praise for new features, including new Braille options, and fine-grained control of licensed VoiceOver voices. The Point and Speak feature of iOS (only available on Pro and Pro Max phones) came in for criticism for being “not ready for prime time.”

A user named Sebby reflected the feelings of many respondents who want Apple to focus on fixing existing bugs before adding new features, especially on macOS. “We desperately need a Snow Leopard-like release for VoiceOver,” Sebby wrote.


Apple details Vision Pro entertainment experiences

The run-up to the Vision Pro launch continues. Apple on Tuesday shared some new information on the entertainment experiences users can expect, alongside recapping previously announced features like immersive Environments.

Among the content that will be available at launch is a catalog of 150 3D movies, including recent releases like Dune and *Spider-Man: Into the Spider-Verse; if you buy or have already purchased a movie that has a 3D version, you’ll get that for free. Apple also says some third-party services, including Disney+, will offer 3D versions of movies at launch.

It also provided specific information about content available as Apple Immersive Video, a 180-degree video format that puts users in the middle of an experience. At launch, that will include an Alicia Keys rehearsal session, a series following athletes including a tight-rope walk over the fjords, close encounters with wild life, and an immersive film with dinosaurs from Jon Favreau. That last one is also the launching point for an app called Encounter Dinosaur that will let you interact with three-dimensional models of the creatures. (At least some of these experiences were demoed for press last June.)

Unsurprisingly, the primary third-party partner mentioned for Vision Pro content is Disney, whose CEO Bob Iger also appeared during the keynote introducing the device. Apple confirms that Disney+ subscribers get access to their own immersive environments for watching content, including a theater inspired by Hollywood’s El Capitan, Monster, Inc.‘s Scare Floor, the Avengers Tower, and—in a shot no doubt aimed directly at me—Luke Skywalker’s landspeeder on Tatooine.

With just three days before the Vision Pro goes up for pre-order, and about two and a half weeks from release, Apple is clearly making a push to drive home the value of the Vision Pro, in an attempt to forestall criticism that the device is expensive and doesn’t have a clear use case.


By Dan Moren

AirDrop security weakness exploited by China

Note: This story has not been updated since 2024.

You might have seen a story making the rounds last week that the Chinese government was cracking down on people sending anti-government materials via Apple’s AirDrop feature, having compromised the security of the system.

I wondered, given the transient nature of these interactions, how exactly that was happening—sometimes these stories can be a bit overblown, especially when entities like the Chinese government—which certainly has a vested interested in looking omniscient—are involved.

But as usual, Ars Technica’s Dan Goodin did an excellent deep dive on this issue and helps explain why, yes, this is a real problem:

In 2021, researchers at Germany’s Technical University of Darmstadt reported that they had devised practical ways to crack what Apple calls the identity hashes used to conceal identities while AirDrop determines if a nearby person is in the contacts of another.

The exploit involves the use of colorfully named rainbow tables and relies at least somewhat on the Chinese government’s ability to pre-hash every single phone number in the country, thus making it trivial to use a given identifier and link it to a person.

But, as Goodin points out, Apple has been aware of this vulnerability since 2019 and despite there being options to improve the anonymity, has not made changes to the privacy of this feature. (Apple’s software also apparently keeps logs of prior AirDrop contacts, which is ripe for exploitation if someone gets hold of the physical device—a fact that some security researchers only learned in the course of this story.) Combined with previous AirDrop changes that had negative effects on dissident activity in the country1 and Apple’s complicated relationship with the Chinese government, it certainly presents an unappetizing picture.

To a certain degree, Apple relies on stories like this staying under the radar. Inaction can be presented as either ignorance or tacit compliance, whereas taking steps to improve the privacy of AirDrop might be construed by Beijing as a challenge to its authority—a stick situation for Apple, given how much it relies upon its relationship with the country for the production of its devices. But Apple also makes privacy a huge selling point of its devices—a subject of ad campaigns, a highlighted section in virtually every keynote—and the company surely doesn’t want to have to append an asterisk to all of those claims with the footnote “Except in China.”


  1. I still wouldn’t argue that change is a net negative, since it also prevents people from getting spammed with unwanted content, but it was first deployed in China, which certainly merited an eyebrow-raise. 

[Dan Moren is the East Coast Bureau Chief of Six Colors, as well as an author, podcaster, and two-time Jeopardy! champion. You can find him on Mastodon at @dmoren@zeppelin.flights or reach him by email at dan@sixcolors.com. His next novel, the sci-fi adventure Eternity's Tomb, will be released in November 2026.]


Vision Pro orders are happening this Friday, with the product shipping in a few weeks. We break down Apple’s announcement strategy and our reactions to the reactions to the news.


By John Moltz

This Week in Apple: Are you getting it?

John Moltz and his conspiracy board. Art by Shafer Brown.

Apple hits its Vision Pro target but Microsoft still comes out on top. And Apple is full of excuses.

Here we go, Vision Pro

If you’ve been living in cave the last week… well, that actually sounds nice for 2024. Is there any more room? But in case you missed it, the Vision Pro will officially go on sale on January 19th and be available on February 2nd. “Early 2024” indeed.

Still, you may have some questions. I know I do. Like, does the cave have running water? Trash and recycling service? But maybe your questions are about the Vision Pro.

Apple is ready for you. You can try one out at your local Apple Store. Don’t have a local Apple Store? That’s OK. You can probably fly to one and try it out and it’ll still cost you way less than buying one.

Think you’d rather go for one of the cheaper options just announced at CES? Hope you like disappointment.

Finally, if you’re worried about suffering from FOMO, I wouldn’t worry that much. You’re probably not going to know that many people who own one.

“Kuo: Apple Will Only Produce Up to 80,000 Vision Pro Headsets for Launch, Sellout Likely”

Sure, it was annoying when you knew that one kid in grade school who had the Kenner Millennium Falcon play set. But while a brand new one of those will set you back almost two Vision Pros these days, Apple headset prices are probably only going to come down in the next few years. Patience may be a virtue at this point.

Worth less

Time to stick a large, novelty fork in the side of Apple Park because the company is over.

“Microsoft Overtakes Apple as World’s Most Valuable Company”

Surely this is why Al Gore and James Bell are retiring as Apple board members. (Spoiler: it’s not.)

Apple does not allow directors to stand for reelection after reaching age 75, which means that both Al Gore and James Bell are retiring from the board due to their age.

OK, this maybe the one instance where the idea that we should run government like a business actually makes sense.

Still, time to shut Apple down and give the money back to the shareholders. And no shareholder could use the money more right now than Tim Cook.

“Apple CEO Tim Cook’s total pay drops to $63 million for 2023”

Tough times, man. Tough times.

Times infinity

Speaking of how Apple and Microsoft are, like Indiana Jones and René Belloq, “very much alike”, Apple’s responses to regulators these days seem straight out of Microsoft’s early 2000s playbook.

“Apple disputes EU rules labelling its 5 App Stores as one service”

Five?

The company in its argument to the EU competition enforcer said it operates five App Stores on iPhones, iPads, Mac computers, Apple TVs and Apple Watches, with each designed to distribute apps for a specific operating system and Apple device.

This is a real child-says-yes-he-can-take-trash-out-and-then-acts-innocent-when-you-notice-later-he-DIDN’T-ACTUALLY-TAKE-THE-TRASH-OUT kind of response. It’s also becoming a bit of a knee-jerk reaction for the company, as it previously said something similar about Safari.

“Apple Argued Safari Is Three Different Browsers to Avoid Regulation”

The company’s claim is based on the argument that Safari for iOS, iPadOS, and macOS are entirely different and serve different purposes.

It’s a browser, a browser and, uh, a browser.

Are you getting it?

Not really.

[John Moltz is a Six Colors contributor. You can find him on Mastodon at Mastodon.social/@moltz and he sells items with references you might get on Cotton Bureau.]


GPT and prepping for Vision Pro

BBEdit incorporates a controversial feature in a unique way; Jason and Dan discover that they’re a few keys short of a full keyboard; and we begin psyching ourselves up for the Vision Pro era.



Where and how we watch media; whether any phone app justifies a bespoke hardware piece like Rabbit R1; intriguing tech revealed at CES; and the best pointing device for screens.


By Dan Moren for Macworld

Vision Pro is a different kind of product, with a different kind of launch

Nearly eight months after its introduction at last year’s Worldwide Developers Conference, the Vision Pro is poised to go on sale: Apple has said that preorders for the device will begin on January 19, with the Vision Pro expected to be available in stores starting on February 2.

Despite being the company’s first new major platform in almost a decade, though, the fanfare for the Vision Pro’s arrival has been decidedly muted. Apple didn’t hold another event, opting instead for a press release and teaser ad, and the company didn’t add much in the way of new information about the product and its capabilities.

That’s not entirely surprising though: while we may have been accustomed to a certain style of product launch from Apple, the Vision Pro is a very different type of device, and that necessitates a very different kind of release.

Continue reading on Macworld ↦



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